Engagement + Retention Marketing

Teaching Therapeutic Group Class

40% Average Email Open Rate

Relevant + personalized communication so that customer experiences are personalized + relevant at every stage of their journey.

Through a solution-oriented win/win approach, we achieved a 70% membership adoption

By creating a Two-Tier Membership Model that each met different client priorities.

This resulted in a 60% revenue increase YoY.

Smart, Human-Centered Journeys Drive Retention

Today’s customers expect more than transactions — they want to feel seen and supported. With behavior-triggered SMS and email automation, you can deliver seamless, personalized experiences that build trust, foster connection, and drive long-term loyalty and retention.

Marketing Tools I’ve worked with:
Kajabi, FGFunnels, Squarespace, ConvertKit, Mailchimp, Salesforce, Hubspot

Currently diving into:
Iterable Nova, Salesforce Einstein, and Braze AI-powered platforms that elevate lifecycle marketing by turning data into meaningful, real-time communication.

I’m especially excited by how AI is reshaping performance marketing; making communication more relevant, personalized, and impactful moment to moment throughout the customer journey.

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